Alaina Pamela
Alaina Pamela is a singer and producer. Her unique sound is described as “pop mystique,” with a touch of whimsical and elegant. She uses the magic and power of her music to transport and move us. As she looks within herself to make her music, the sound embodies her personal experiences, as she serves as a place of personability and positivity.
We collaborated with her team to create a complete rebrand and website redesign that captures a dreamy, elegant, fairytale-inspired vibe, from custom typography to thoughtfully edited photos, bringing her vision to life.
Services
Logo suite
Color palette + typography
Brand Style Guide
Mockups
Website Design
The Branding Design Process
Brand Strategy
Design Brand Identity
Brand Guidelines + Mockups
Moodboard + Color Palette
Before designing anything, we met with our client and discussed her vision for her brand – her values, and attributes that she wanted to be reflected in her branding. Next, we identified keywords that stuck out to us and created various mood boards to get a sense of the style she preferred. This was the final mood board and color palette.
Logo Design
We customized the type by blending an elegant script with a serif font and adding decorative flairs to the A’s, creating a dreamy, one-of-a-kind, fairytale-like feel.
Website Design
We also redesigned the website to match the dreamy vibe. We edited photos to create this feel and chose font pairings that fit the style, making sure it all ties together. View the full website here.
Ready to spice up your brand?
At Aperitif Collective, we believe in the power of great branding design. Our creative expertise will tell your unique story and leave a lasting impression on your customers.