The Poshest Pooch
The Poshest Pooch is a mobile dog grooming business based in Atlanta, Ga. They travel around the Atlanta area providing high-quality grooming services with flair.
We worked closely with the owners to establish branding that delivered this message. The branding was reflected on their truck, website and social media.
Services
Logo suite
Color palette + typography
Brand Style Guide
Mockups
The Branding Design Process
Brand Strategy
Design Brand Identity
Brand Guidelines + Mockups
Moodboard + Color Palette
Before designing anything, we met with our client and discussed their goals for The Poshest Pooch, brand values, and attributes that they wanted to be reflected in their branding. Next, we identified keywords that stuck out to us and created various mood boards to get a sense of the style they preferred. This was the final mood board and color palette.
Logo Design
We used a serif font and customized the typeface to add more playfulness. The script “The” adds an extra flair while the dog illustration with the bowtie represents the bowties the dogs wear after getting groomed.
Alternate Logos
Social Media Mockups
Ready to spice up your brand?
At Aperitif Collective, we believe in the power of great branding design. Our creative expertise will tell your unique story and leave a lasting impression on your customers.